Our first inductee into the 2004 CUSTOM RODDER Top Ten just happened to be the first car we picked at the event. Mel Gimelli literally has custom blood running in his veins (his uncle is Jon Gimelli, whose cars you may have seen in past publications). Making a living running a body shop in La Mesa, CA, gave him the perfect outlet to build his '64 Riviera, which as you can see is all a custom rod should be! Coddington five-spokes, all-leather interior, and a complete Air Ride system are but a few of the mentionables.